“In collaboration with purpose-driven global brands, I conceive of and forge strategic partnerships to uncover transformational growth opportunities and inspire teams to achieve them.”
YPB Global harnesses the power of strategic partnerships and deep global market insights to drive transformational growth across media and media-adjacent industries for its clients.
Established by Yulia Petrossian Boyle, YPB Global is a boutique advisory firm, helping global businesses grow through partnership strategy development, innovative revenue models, and IP licensing and acquisition.
"When I work with a client, I open the doors to unparalleled access through my extensive global network. This network includes CEOs of premier global media, entertainment and ed tech companies, Editors-in-Chief of leading publications and digital platforms, as well as top executives of major corporations, senior members of governments, and NGO leaders. This access is selectively granted to clients who are poised to foster meaningful collaborations and drive initiatives with significant mission impact."
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About Yulia
With a storied 20+ year executive career spanning roles at Macmillan Education, Heinemann, National Geographic, 21st Century Fox, and Walt Disney Company, Yulia brings a wealth of experience in building multimillion dollar multiplatform strategic alliances amongst world’s largest brands fostering sustainable growth and impactful storytelling. Yulia has led partnerships across 50 countries and over 30 languages, leading to significant revenue generation for all parties involved, fostering, nurturing, and modernizing business and operations of the partner ecosystem.
Yulia is currently serving as the first woman Chair of FIPP, a 100-year-old global media association helping media companies navigate an ever-changing business landscape and find growth opportunities. Serving as a Supervisory Board Director of Georgia’s leading fixed and mobile network provider, Silknet, Yulia works with the company’s management team in evaluating and approving significant acquisitions, mergers, partnerships, or divestitures that align with the company's strategic direction.